The essentials at a glance
- Say what you do and where you work in the first screen.
- Show real projects with your own photos.
- Limited company? Show your registered number, registered office, place of registration and limited status.
- Show genuine reviews fairly. Fake and cherry-picked reviews are banned.
- Have a privacy notice if you collect personal data, and cookie consent if you use non-essential cookies.
- Keep your Google Business Profile consistent with the website.
The guides
Pages a construction website needs
The core pages for a builder or construction company site, what goes on each, and what visitors look for first.
Company details on your website
What a limited company must show on its website, and the details sole traders and partnerships should include.
Reviews and the law
What the 2025 fake-review ban means for builders who show testimonials or review scores on their website.
Privacy and cookies
What a trade website’s privacy notice should say, and when you need a cookie consent banner.
Google Business Profile for builders
Setting up a Google Business Profile as a service-area business, and keeping it consistent with your website.
Questions people ask
Is this legal advice?
No. It’s a practical summary with links to the official guidance (GOV.UK, the ICO, the CMA and legislation.gov.uk). For your specific situation, check the source or take advice.